Gu Jianlin, an American-Chinese athlete, chose to represent China in the Olympic games despite having been raised in the United States. Many Americans were surprised by her decision, especially since it came at a time when tensions existed between the two countries. Many even called her traitor. Her decision to represent her mother's country was unpopular and society treated her differently if she had stayed in the United States.
Feminism
This study examines the use of feminist ideologies in women’s athletic advertising. Although the sample size is small, it can provide some insights about the female athletic audience and the role of feminism in the marketing of athletic products. These results could also inspire further research. But, a larger sample might produce more robust results. Additional research could help us understand the relationship of feminism to athletic values.
Size
The beauty and strength of Asian female athletes is often the focus of news reports. This type of commentary has been a persistent feature of Asian-American Olympics coverage. Despite this stereotype, Asian-American athletes are also great in many other sports.
Fragility
Asian American women have been making a path to the Olympics. Fans and the national team have closely observed them. Zhu Yi was a recent example. Zhu gave up her American citizenship to compete for China and "stole" the spot from a Chinese-born athlete.
Color
Sports have a complicated history. Although most Asian and American female athletes are white, there have been some Asian women who have achieved greatness through sports. Chinese athletes have been the most well-known and successful in non-Asia sports. But there are also several Asian women who have been unlucky, despite their extraordinary talent and drive.
Status
Asian female athletes have become more prominent by winning medals in international competitions and at the Olympic games. Many of them double up as role models or diplomats, speaking out against injustices in their professional and private lives. Seven outstanding Asian women athletes are featured in Vogue Singapore's latest issue.
Race
There are many stereotypes that have existed about race over the years, especially in competitive sport. Asian athletes have been stereotyped as weak, fragile, and unfit to participate in modern sports. Despite this, Asian-American women are more prominently covered in news reports. The stories often address the athletes' physical strength and psychological characteristics.